5 Ways RaceTrac® Boosts their Bottom Line

As a convenience store retailer, your technology should always do three things for your business:

• Save Money
• Save Time
• Boost Customer Experience

For major U.S. retailer RaceTrac, Application Programming Interfaces (APIs) are powerful tools that check all those boxes.

In this blog, we’ll explore five ways RaceTrac uses APIs to boost business performance. 

Ensuring High Uptime

Maintaining high uptime is critical for both profitability and customer satisfaction. APIs play a crucial role in this by enabling real-time monitoring and quick issue resolution.

"Our goal is to minimize downtime and ensure that our guests always have a positive fueling experience”, says Brian Nay, Director of Field Services/Store Support Center at RaceTrac.  "This level of reliability directly impacts our bottom line by maximizing sales opportunities and building customer loyalty."

Automating Work Orders

APIs enable the automation of work orders, significantly reducing the need for manual intervention.

"59% of all work orders are created automatically," says Brian. "This automation leads to improved accuracy and faster issue resolution, allowing our team to focus on more strategic tasks, further enhancing operational efficiency."

Implementing Remote Fixes

Remote fixes are another area where APIs shine.

"About 17% of all orders can be resolved remotely. We avoided 10,000 truck rolls last year. That's a big number when you think about what it costs to send out a vendor," explains Brian. "This not only reduces operational expenses but also ensures that problems are addressed quickly, keeping your equipment running smoothly and reliably."

Preventive Maintenance  

Preventive maintenance is crucial for minimizing downtime and repair costs. APIs play a key role by collecting and analyzing data from various sensors and devices.

"By monitoring this data, we can identify potential issues before they become major problems, ensuring that our operations run efficiently and reducing unexpected repair costs," says Brian.

Fuel Theft Prevention

Fuel theft can happen, but APIs help prevent this by integrating data from transaction systems and security sensors.

"By analyzing transaction data and monitoring security alerts, we can identify and respond to unauthorized activities in real-time, protecting our assets and reducing losses," says Brian.

The Bottom Line

Leveraging APIs is a smart move for any convenience store retailer looking to drive cost savings and operational efficiency like RaceTrac.  

Contact your local Invenco by GVR distributor or Invenco by GVR sales representative to explore API solutions today and take your business performance to the next level.